When it comes to selling your home, many things come into play: the current market climate, the location, the price, your realtor, etc. In a hot market like today’s, making your home stand out and attracting those offers is incredibly important. At Vrecko Real Estate Group, we work hard on marketing your home and shining a light on all its best features. From photos and virtual tours to brochures and social media, we have you covered.

Why is marketing so important in today’s market?

Many homes are selling with multiple offers and over-listing prices, which is inspiring a lot of people to enter the market. The first few glances at a listing brochure, website, and photos can make an entire difference. Choosing a knowledgeable, experienced realtor with great marketing can bring in those extra offers getting you the top price for your home. At QVA, we want to make your home stand out and attract attention. Some of the many marketing tools we provide:

  • High-quality photography
  • Virtual reality tours
  • Stunning brochures highlighting your home’s best features
  • Social media posts and advertisements

…and more!

When marketing a home, what kind of information do you need to know?

When it’s time to put your home on the market, I want to know everything about it that makes it special. Whether it be the neighborhood, the layout, the yard, the views, etc. Every feature matters when it comes to marketing, what may seem ordinary to you may be what sells your home. Especially during current COVID-19 times, many people rely on photos and online descriptions when searching for a home. We want readers and potential buyers to imagine themselves living and walking through the home, enjoying all of its features. Keep this in mind when talking with your realtor, and let us know what you think makes your home stand out.

What are the best ways to prepare a home for an ideal presentation?

Preparing your home for photos is very important, and there is a lot you can do to prepare.

  1. Of course, make sure your home is clean! This seems like an obvious point, but deep cleaning your entire home can be very time-consuming, so make sure you prepare in advance.
  2. Staging: Staging doesn’t always have to be expensive. This can simply mean setting up your empty spare room to look like an office or setting up some wall art. When potential buyers look at your home’s photos, allow them to see the greatest potential your home has.
  3. De-clutter: A clean home is one thing, but there is more you can do to ideally present it. Some things that aren’t considered clutter in our day-to-day lives will stand out in photos, such as phone chargers, toothbrushes, slippers, etc. Temporarily putting away personal belongings such as family photos, hanging jackets, and shampoo bottles, can make a huge difference in how your home presents.

 

Selling your home is an exciting time, and we want to take any stress away. Trust us to make your home stand out in this market, and follow our tips to bring out its best potential!

Entering the housing market can be such an exciting and overwhelming time, understanding the logistics of a deal can help ease any stress that comes with the process.

housing market deals
How would you describe today’s housing market when it comes to deals?

“Canada’s Housing Market is Red Hot” is something we have continued to hear regarding the current housing market since last year. Although we have seen a marginal slowdown, we are still facing a high volume of deals that are still coming up on closings. Take that and mix it with recently written business deals and we have the tight timeline climate we are currently facing.

How is this affecting the industry?

Funding representatives, realtors lawyers, and inspectors are all facing higher volumes than they have ever seen. It has been said that Kelowna lawyers recently faced some of the highest volumes in history. This is wonderful for realtors and other entities in the industry, as well as home buyers, but it might reduce the amount of time you thought you had to get your affairs for your real estate transaction.

How does the documentation process work within a deal?

Upon the accepted offer of your subject property, you will receive a completed Contract of Purchase and Sale (CPS). Upon receipt, this needs to go to your funding representative and lawyer of your choosing. Some lawyers in the Kelowna area aren’t accepting files that close on or after early August, so getting them your CPS regardless of the closing date allows you to reserve a spot in their schedule.

Ideally, if you have a financing subject, along with the other standard subjects such as inspections and review of strata documents (specific to condo and bare land strata purchases) the ideal threshold for full subject removal is 10 days. During these 10 days, not only will you be arranging partners to try to satisfy each subject, but your funding representative will be submitting for approval and lawyers will be getting your file ready for closing.

Once subjects have been removed, your Subject Removal document, along with the authorized Title and Property Disclosure statement (in most cases) will also need to get to your funding representative and lawyer so they can continue to move the file along. If each partner in the process has enough time to do their due diligence and submissions, deadlines can be met with ease. If there isn’t enough time, subject removal dates have to be adjusted and everyone is left in the lurch and dates have to be moved. If you are facing a purchase where some of the standard subjects aren’t taken into consideration the timeline can be different, but these are things to keep in mind for your average transaction.

 

What are your tips for meeting deadlines and making sure the deal runs smoothly?

Real estate transactions can be stressful for anyone, which is why I am a big believer in allowing the necessary amount of time to make sure everyone can attend to their part of the puzzle. If you are working with us I will be the one taking care of this liaising for you. Coming from a mortgage background, I know firsthand the importance of all parties being up-to-date and properly informed as the transaction proceeds. As long as you have the right team of professionals assisting you along the way,  we can keep each stage completed as seamlessly as possible. Good luck and happy house hunting! I look forward to speaking with you!